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Revised December 8, 2014
Älskling, which means “darling” in Swedish, sells baby clothes online in dozens of languages.
When I first encountered this product in an Upper West Side shop some years ago, I was fortunate enough to be given a tour by the Swedish owner herself, Vivianne Tvilling. She showed me rows and rows of tiny white onesies, each emblazoned with the word “darling” in a different language. The aesthetic and philosophical simplicity of this product, along with its inherent tenderness, just really touches me.
So, got a baby shower coming up? For a smart, cute, original gift, buy the wee one a foreign cute word on a onesie.